Wenger has traditionally blooded Arsenal's young players in the competition, and he even kept faith with many of his second-string players when they lost to Chelsea in the 2007 final.
However, Rosicky feels there has been a change in emphasis this season as he looks to win his first trophy for the club.
"It is important to end the trophy drought because we haven't won anything for a long time," he said. "You can see the boss is going for it. He wants to win the Carling Cup more this season because he took the whole team here.
"That gives us a better chance of winning it. We have a good enough squad to compete on all levels. I came in 2006 and have won nothing yet. I came here to win trophies, so let's go for it in style."
Cesc Fabregas, meanwhile, has outlined his determination to do well for the club this season.
"I am completely focused," Fabregas told Spanish radio station Cadena COPE. "I know what I want to do and what I have to do. My mind is centred on what happens on the pitch, which I enjoy.
"If I could not play football then I may worry, but while I still can here or wherever I can say I am happy. I am at a great club, in a great team and I want to do the best and have a great year."