Premier League confirm new UK TV deal
BSkyB have secured the rights to five of the six packages to broadcast live Premier League football in the UK from the 2010-11 season to the end of 2012-13, with Setanta claiming the sixth.
The Premier League confirmed the overall value of the six packages, which each contains 23 live games, is £1.782bn. That represents an increase of £76m (5%) on the deal struck for the seasons from 2007-8 to 2000-10, a fractional rise considering the huge climbs in TV revenue since the Premier League began in 1992 though the parlous economic situation means any increase will be welcomed by the 20 clubs set to divvy up the monies.
Setanta have held on to the Saturday evening slot but the Monday night match has returned to Sky. The BBC retained their highlights package at a cost of £173m last month.
Premier League chief executive Richard Scudamore said: "The Barclays Premier League is a fantastic competition.
"The continued investment in playing talent and facilities made by the clubs is largely down to the revenue generated through the sale of our broadcast rights.
"The live UK rights are the largest contribution to the revenues we distribute centrally to the clubs and this deal gives them the stability to plan and invest in the most important aspect of our business - the football - everything else flows from that.
"I look forward to continuing our good working relationship with BSkyB and Setanta who both provide excellent programming for fans of Premier League football.
"I would also like to thank all of those broadcasters who took part in the bidding process."
An ESPN spokesperson said: "We can confirm that we did bid for Premier League rights and we are therefore disappointed in the outcome. But we were pleased to be at the table and we would like to congratulate Sky and Setanta.
"ESPN will continue to look for ways to serve the UK sports fan through our various platforms already in the UK (ESPN Classic, ESPN America and our digital properties, Cricinfo.com, ESPNscrum.com, ESPN360.com, ESPNsoccernet.com and Racing-live.com)."