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Toe Poke

Take it To The Next Level

Take it To The Next Level is the revolutionary new TVC by Nike. Filmed from a first person perspective, this ad campaign tells the story of a young football player as he journeys through the ranks as a small time youth player before exploding as an all star international player.

Nike's array of football ambassadors, featuring Cristiano Ronaldo, Cesc Fabregas, Ronaldinho, Ruud Van Nistlerooy, Zlatan Ibrahimovich, Wayne Rooney, Marco Materazzi and Rafael Marquez make an appearance in this 120 second commercial.

Helmed by acclaimed director, Guy Ritchie, this ad showcases the traits needed to succeed as a world class footballer - a combination of skill, determination, physical fitness, mental strength, emotional control, passion and of course, the right gear.

Watch the TVC and experience life through our football star and what he goes through to Take it to the Next Level.

Next, showcase your football knowledge by answering 3 trivia questions about the TV commercial and complete the Next Level tagline. Prove to us you're our Next Level football encyclopedia and the top 24 winners will win official Nike football jerseys from either Portugal, Netherlands, Turkey or Russia each.

Take up the challenge at


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