Spain coach Vicente del Bosque insists that the world champions have to be humble in their quest for another World Cup title in 2014.
Spain are the favourites to take home the trophy as they have beaten all before them in recent years to become champions of Europe in 2008 and 2012 and World Cup winners in 2010. When the tournament kicks off in Brazil on June 12, however, Del Bosque expects none of his side to rely on their reputation.
"We have to forget the past and not gloat over what we have won in previous years," Del Bosque told Spanish daily AS. "Humbleness is not an empty word. When I ask for it, it is because it is the path to success.
"The players have won a lot, almost everything, and their vision is not the same as it was five or six years ago. That is my only fear. We come back to humbleness. You have to be humble, sportsmen, and good lads.”
Spain have been handed a tough draw in Group B with Netherlands, Chile and Australia standing between them and the knockout stages.
And with world-class players like Argentina's Lionel Messi, Portugal's Cristiano Ronaldo and France's Franck Ribery on show in Brazil, the Spain coach insisted that there were other teams to be wary of.
"We are the rival to beat and there are powerful rivals, especially the South Americans and among them Brazil, Colombia, Argentina and Chile, " he added. "Then there are the Europeans, teams like Germany, Holland or Portugal. It is not easy and you have to show respect with all our rivals.
"The small advantage Spain have is that we are a team, beyond our good individuals. But there are other teams at our level."