Brendan Rodgers has claimed hard work is going on behind the scenes to bring in the players he wants at Liverpool before the transfer window closes.
There is a new dawn at Liverpool with Rodgers replacing Kenny Dalglish, but manager and club have stressed there will not be overnight success at Anfield.
Fabio Borini is the first player though the door at Liverpool, but Rodgers has been linked with a host of other names - Joe Allen of Swansea and Fulham's Clint Dempsey among them.
Rodgers has suggested a lot of the speculation is wide of the mark, but is confident the club will get him the players he wants by the end of the month.
"There's a lot of great work going on, obviously with the board and Ian Ayre in particular doing a lot of work behind the scenes," Rodgers told the club's official website. "I've got regular contact going with our American owners and, in particular, Mike Gordon from Fenway Sports Group.
"Obviously when it's a club like Liverpool prices are always increased and so on, but I always felt it was important by the beginning of the season we could have the squad we want - and certainly by the end of the transfer window I would hope that will be the case.
"There is lots of speculation. I've seen hundreds of names linked with Liverpool and there's very few of them that were even close to coming here or we have even looked at.
"Unfortunately for the supporters they've got to read it and put up with it. But the message is there is a lot of work going on, on a number of deals and hopefully we can get those completed by the end of August."
Liverpool start their Europa League campaign on Thursday night against Belarussian side Gomel, having qualified for the competition via their League Cup success.
Rodgers believes that, despite the extra matches and extensive travelling required, the competition will help give the club a quick start to the league season.
"We are still finding our fitness and our match fitness so playing these games helps us,'' he told the club's official website. "It will give us that edge going into the beginning of this season. Players at this level are competitive so they love the competition. Even though we are still gaining fitness it's a competitive game and it's a tournament we would like to do well in.
"It's a bit of a hike and we've got to get on our travels again, but that's life and you've just got to get on with it. We are looking forward to the game and hopefully it will serve us well for the beginning of the season. I don't want to disrespect the Europa League, but there's no doubt the league is our priority and we want to finish as high as we possibly can.
"The Europa League is a competition we'd like to do well in. Obviously to do well in it you've got to play a lot of games and hopefully that will be the case. When you play for Liverpool every tournament and every game is a priority. I never look too further than the next game and that is Belarus on Thursday and we are looking forward to it.''