They've now got a name, a look and some players and the A-League's Western Sydney Wanderers FC believe it won't be long before they also have success.
The wraps finally came off the competition's newest franchise on Monday as the club announced its official name, logo and playing strip - a hooped red and black shirt with white shorts.
Sydney's Parramatta Stadium was named at least one of the club's home venues while the inaugural team will feature three local products - promising Young Socceroos midfielder Aaron Mooy, former Newcastle captain Tarek Elrich and exciting state league player Kwabena Appiah-Kubi.
More players are set to be announced in the coming days as coach Tony Popovic builds his squad from scratch.
With little more than three months until their A-League debut against Central Coast in Parramatta on October 6, Popovic admits the hastily-assembled Wanderers have their work cut out.
But both he and his players are adamant the club can be a competitive force in the A-League from the outset.
"The one thing you can be sure of, is we'll definitely be very competitive in that first game against Central Coast," Popovic said.
"That I can assure everyone.
"There will be bumps along with the way but we're very confident we will build a team this region and the A-League will be very proud of."
While new franchises have taken time to grow in many sports, Elrich said the Wanderers would be thinking big immediately.
The club is believed to have already secured a host of other players including Mark Bridge, Shannon Cole, Labinot Haliti, Michael Beauchamp and goalkeeper Ante Covic, and will continue to trial domestic and foreign players in the coming weeks as training commences.
"It looks like we will have a lot of quality and this club is not a club that is signing players as last resort or players that are going bad at other clubs," Elrich said.
"... It's only big things for this club and I don't see why we can't be successful from day one.
"We're human, they're human ... I don't see why we can't give it a good shake."
Wanderers executive chairman Lyall Gorman confirmed some home games would be played at Parramatta Stadium, home of the Parramatta NRL club, but stadium deals were still in negotiation.
It's thought the club will also take games to other venues including Campbelltown Stadium and Penrith's Centrebet Stadium.
Gorman stressed the creation of the club had been "powered by the fan base", with the name and colours the popular choices from a host of recent forums and online surveys.