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 By Chris Wright

Paul Pogba and Zlatan Ibrahimovic star in UEFA campaign video

UEFA have roped in a couple of big names to help launch their new "Equal Game" initiative, aimed at making football as inclusive as possible, especially down at grassroots level.

To spread the message, UEFA retained the acting services of acclaimed comedy double act Paul Pogba and Zlatan Ibrahimovic to star in their viral campaign.

The first snippet shows an unimpressed Ibrahimovic making fun of Pogba for wearing his #EqualGame t-shirt, only to secretly steal a pile of them for himself on the way out of the room.

The on-screen partnership is positively electric.

Indeed, how long before we see this pair starring opposite each other in a Hollywood comedy classic about hilariously mismatched police officers?

Chris covers the funny side of the game for ESPN FC in the Toe Poke blog.

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